Business E-Journal: February 2025

This month’s cover story celebrates Switzerland’s consistent standing as one of Europe’s most attractive business destinations. Cities like Zug, Zurich, Geneva, and Basel once again topped the fDi European Cities and Regions of the Future 2025 rankings, thanks to their strong economic fundamentals, investor-friendly climate, and commitment to innovation. For Swiss companies operating in or eyeing Southeast Asia, these rankings serve as a powerful reminder of Switzerland’s global competitiveness.

On the local front, SwissCham Philippines continues to champion meaningful collaborations, this time in the healthcare space. In partnership with member companies Novartis and Roche, the Chamber supported the Philippine National Cancer Summit, contributing to critical conversations around patient-centered care and investment in women’s cancers. It’s a great example of how our members are making real impact beyond the boardroom.

Tying into this commitment to people and performance, our executive insight from Hilti Philippines’ General Manager, Rose Ann Bernardino-Lim, explores the growing importance of DEI in the workplace. Her message is clear: diversity and inclusion aren't just buzzwords—they’re strategic levers for business success.

Rounding out the issue are exciting updates from our members. Holcim earned government recognition for its locally made cement, reinforcing its role in nation-building. Bühler Group continues to innovate in food processing, while SICK and Endress+Hauser joined forces to raise the bar in process automation. And to top it off, Solaire Resort celebrates 12 years with a world-class culinary showcase featuring Michelin-starred chefs—proof that excellence isn’t just built, it’s curated.